Communication & Learning
Film and video for learning, development and business communication
At Cronquist Consult, film and video are used as tools in organisational development, learning, instruction, customer insight and business communication — not as detached advertising production.
Film as a development tool
A good film can make a story concrete, preserve learning or help an organisation see itself from the outside. Mads Cronquist therefore works with film as part of development and communication assignments where content, purpose and action belong together.
Documented production types
- E-learning, learning videos and films for internal development.
- A project film connected with Mads Cronquist's own non-commercial project Fremtidens Lederberedskab.
- Several films for Christiansen & Essenbæk, including “10 år på 10 minutter”, “Trivsel – 360 grader” and “BygOp!”.
- A recent customer film for EBK Huse A/S involving EBK Huse customers, which premiered in a real cinema.
- Instruction and training videos for NKEL, the collaboration between Nordkysten and Eltel.
The process from idea to finished film
Mads Cronquist has personally handled the full process in these productions: idea, initial concept and outline, script, production, filming, editing and final cut/finished result.
Where film creates value
- When learning has to be repeatable and usable by several groups.
- When instruction needs to be clear, consistent and practical.
- When customers or employees need to understand a change or a new story.
- When an organisation needs to communicate something complex with presence and credibility.
Should film be part of your development task?
Tell us briefly what the film should make possible: learning, instruction, customer insight or communication. We will come back with a process proposal.
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